Google Down the Line!: (UPDATED) VIDEO VAULT: It still must be love for the U.S. Open Series

Wednesday, July 14, 2010

(UPDATED) VIDEO VAULT: It still must be love for the U.S. Open Series

Here we go!

Next week the 2010 Olympus U.S. Open Series commences with the new ATP World Tour stop at the Atlanta Tennis Championships and ends with a bang at the the U.S. Open. And, the USTA has decided to continue the "It Must Be Love" marketing campaign from last year to promote the run up to the season's final major.

I know, I know. I'm still recovering from the long stretch that was Roland Garros + Wimbledon but the tennis won't wait for us. So put your big girl panties on (or big boy jock if you're into that kinda thing) and get ready.

As a bonus (and because the other embed codes were a total USTA fail), here's Chef Rafael Nadal talking pasta + gambas courtesy of someone smart enough to get it to YouTube. I know what you're thinking: He'd look better cooking in nothing but an apron, right? No gambas there. Huh-uh.


See the rest of the spots at

UPDATE: More of the promo vids have been uploaded to the U.S. Open YouTube channel...

[Videos: USTA] 

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  1. The US Open Series promises to be great this year, especially with all the surprise runs at Wimbledon. I'm hoping to see Berdych, Pironkova, and Kvitova hoisting titles over the next few weeks.

    They certainly deserve to win.

  2. I think Big Berd can make a big impact at Flushing Meadows. I'm expecting a deep run there the way Delpo did last year. Can he win the whole thing? Only his head knows.

    Kvitova should do some damage as well though she may need more time to develop her game. But when she does, it'll cause major problems for the top lady ballers particularly her lefty can opener serve.

  3. Did anyone put any thought into that first vid? Gah! So stupid. Way to pull in viewers and get people to attend tournaments!
    *sound of one hand clapping*

    As for Rafa and his pasta dish, I wonder if any tongs are involved? ;)

  4. Did someone say 'thongs'?

    *rechecks comment*

    Oh, you said 'tongs' natch. I just assumed you meant the other and just missed a letter because, well, it's you. I'm just going to keep thinking you meant thongs since it's a better visual.


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